Monday, December 29, 2014

Search Engine Optimation (SEO)

   

A Case Study


          We took Argus Technologies website optimization and search traffic as the case to furnish as sample report how the optimization can drive business to the organizations

 

Keyword Analysis for Inward Traffic 


  •   Analyzed the content & the HTML tags of a page.
  •   Extracted the Keywords, Titles, Meta tags, HTML Headers and other parts of the document Calculate the Relevance percentage based on the content of the page.
  •  Checked the Text Optimization of the document for all the Keyword Combinations and evaluate their Keyword Rank.

 

Web Traffic Infographics


          Argus Website traffic is simply number of people that comes to visit a website, the number of pages visitors click, and the amount of time a visitor views a page on a website as below 

  

 

Page wise Statistics


 

Tracking Website Traffic


          One of the most important thing, as website owner or business owner on the internet is to track and monitor where your visitors are coming from, and where they are going on your website. Your knowledge of website traffic definition will help you keep up with this.
 

 

Where is your website visitors coming from, and why?


          This is super important as you build website traffic, and promote your website; you need to know what’s working for you, and what’s not working for you by tracking your results, your website traffic data.


          How long does your visitor stay and what pages of your website do they view the most? As your internet business and website grows; you will have tons of pages out there scattered all over the internet, and also tons of people visiting your website from all over the place. Tracking has its place in your internet business and this is where it comes in. Website traffic definition at its best.
 
 

 

Conclusion


          A proper analysis and continuous monitoring of the statistics render vital information of your market positions, how far you can improvise by understanding the traffic that may lead to redesign the pages and contents of the website thus bringing more visitors to the website.

          
          Our web market drives 95 % qualified leads and 60 % of the overall revenues to Argus which clearly shows that Internet market place is an inevitable media to win the competition.
 


Monday, December 22, 2014

Big Data Analytics


Do you heard about Big Data? Nowadays, the quantity of data is growing at an astonishing rate, from Terabytes to Petabytes to Exabytes. How we can track data? These strange terms have seen everywhere and we have entered in to the age of Big Data.
 

Big data refers to combinations of data sets whose volume (amount of data), variety (range of data types and sources), and velocity (speed of data in and out) make them difficult to be captured, managed, processed or analyzed by conventional technologies and tools, such as relational databases and desktop statistics or visualization packages, within the time necessary to make them useful.

The complex nature of big data is primarily driven by the unstructured nature of much of the data that is generated by modern technologies, such as that from web logs, radio frequency Id (RFID), sensors embedded in devices, machinery, vehicles, Internet searches, social networks such as Facebook, portable computers, smart phones and other cell phones, GPS devices, and call center records. In most cases, in order to effectively utilize big data, it must be combined with structured data (typically from a relational database) from a more conventional business application, such as ERP or CRM.

Big Data is much more complex than simply managing and exploring large volumes of data. It is large pools of data that can be brought together and analyzed to discern patters and make better decisions. Thus it will become the basis of competition and growth for individual enterprises, enhancing productivity and creating significant value.

Wednesday, February 5, 2014

IT Market in Qatar 2012-2016 - Research Report

Research and Markets, the world’s largest market research store, published a report "IT market in Qatar for 2012-2016" on November 2013. The analysts forecast the IT market in Qatar to grow at a CAGR of 10 percent over the period 2012-2016. The IT market in Qatar has also been witnessing increasing demand from SMEs. They mentioned about Argus Technologies among the leading players in the Qatar market. The report is available http://www.researchandmarkets.com/research/4vhrkq/it_market_in

Commenting on the report, an analyst from the team said: “There are more than 23,800 private companies in Qatar, among which more than 70 percent of enterprises are SMEs and rest are large enterprises. Since large numbers of private companies are SMEs, any increase in IT uptake will lead to an increased investment in the IT market in Qatar. However as of now, SMEs do not have the maturity and capacity to adopt IT for competitive advantage and they have mostly deployed basic IT solutions. But these companies have started to invest into tablets, customized software applications, and maintenance and support services. Also, SMEs are becoming aware of the fact that IT solutions help them gain a competitive edge over their competitors, and IT provides business automation which leads to improvement in overall business productivity. Furthermore presence of smaller vendors offering solutions at lower cost will help SMEs increase their IT uptake.”

According to the report, the IT market in Qatar has many drivers, one of which is the increase in government support to improve the IT infrastructure in the country. The government has begun a number of initiatives that have a positive impact on the IT market in Qatar. For instance, the government has increased its spending on implementing e-governance and liberalizing telecom policies.

Further, the report states that one of the major challenges is that the Software segment has confronted extensive piracy and vendors in this segment have suffered huge losses. However, the government is implementing solutions to curb software piracy in the country, which has led to a reduction in software piracy by almost 10 percent in the last few years.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Mentioned companies are as below:
- Hewlett-Packard Co.
- IBM Corp.
- Microsoft Corp.
- Oracle Corp.
- Accenture plc.
- Acer Inc.
- Al Rabban Computer Technology
- Almana Computer Services WLL
- Apple Inc.
- Argus Technologies
- Capgemini S.A.
- CA Technologies Inc.
- Cisco Systems Ltd.
- Delta Computer
- Dell Inc.
- E-Solutions Middle East
- Epicor Corp.
- Fujitsu Ltd.
- iGate Solutions
- Infosys Ltd.
- Lenovo Group Ltd.
- Logic Information Technology Co.WLL
- Qatar Datamation Systems
- Qatari Computer Systems
- and Stratiss Qatar.