Search Engine Optimation (SEO)

   

A Case Study

          We took Argus Technologies website optimization and search traffic as the case to furnish as sample report how the optimization can drive business to the organizations

 

Keyword Analysis for Inward Traffic 

•   Analyzed the content & the HTML tags of a page.
•   Extracted the Keywords, Titles, Meta tags, HTML Headers and other parts of the document Calculate the Relevance percentage based on the content of the page.
•  Checked the Text Optimization of the document for all the Keyword Combinations and evaluate their Keyword Rank.

 

Web Traffic Infographics

          Argus Website traffic is simply number of people that comes to visit a website, the number of pages visitors click, and the amount of time a visitor views a page on a website as below 

  

 

Page wise Statistics

 

 

Tracking Website Traffic

          One of the most important thing, as website owner or business owner on the internet is to track and monitor where your visitors are coming from, and where they are going on your website. Your knowledge of website traffic definition will help you keep up with this.

 

 

 

Where is your website visitors coming from, and why?

          This is super important as you build website traffic, and promote your website; you need to know what’s working for you, and what’s not working for you by tracking your results, your website traffic data.

          How long does your visitor stay and what pages of your website do they view the most? As your internet business and website grows; you will have tons of pages out there scattered all over the internet, and also tons of people visiting your website from all over the place. Tracking has its place in your internet business and this is where it comes in. Website traffic definition at its best.

 

 

 

Conclusion

          A proper analysis and continuous monitoring of the statistics render vital information of your market positions, how far you can improvise by understanding the traffic that may lead to redesign the pages and contents of the website thus bringing more visitors to the website.

          
          Our web market drives 95 % qualified leads and 60 % of the overall revenues to Argus which clearly shows that Internet market place is an inevitable media to win the competition.

 

Big Data Analytics



Do you heard about Big Data? Nowadays, the quantity of data is growing at an astonishing rate, from Terabytes to Petabytes to Exabytes. How we can track data? These strange terms have seen everywhere and we have entered in to the age of Big Data.

 

Big data refers to combinations of data sets whose volume (amount of data), variety (range of data types and sources), and velocity (speed of data in and out) make them difficult to be captured, managed, processed or analyzed by conventional technologies and tools, such as relational databases and desktop statistics or visualization packages, within the time necessary to make them useful.

The complex nature of big data is primarily driven by the unstructured nature of much of the data that is generated by modern technologies, such as that from web logs, radio frequency Id (RFID), sensors embedded in devices, machinery, vehicles, Internet searches, social networks such as Facebook, portable computers, smart phones and other cell phones, GPS devices, and call center records. In most cases, in order to effectively utilize big data, it must be combined with structured data (typically from a relational database) from a more conventional business application, such as ERP or CRM.

Big Data is much more complex than simply managing and exploring large volumes of data. It is large pools of data that can be brought together and analyzed to discern patters and make better decisions. Thus it will become the basis of competition and growth for individual enterprises, enhancing productivity and creating significant value.